avakon+ - Kartali 4

Distribution & Performance

We have a long experience and specialization in the digital environment and we focus on performance based digital models. Our team’s goal is to use your available budget in the most optimum way, in order to achieve the best possible results (and ROI).

We have the expertise and the detailed knowledge to navigate your brand across all digital platforms in the most effective way. We understand the complexness of your customers journeys and take advantage of various insights in order to deliver the optimum strategy for your brand across all digital channels.

Our goal is to provide you with deep knowledge and understanding about your business, industry and market. Our team’s skills in combination with the most sophisticated tools and platforms will interpret the collected data and turn them into meaningful insights that lead to the appropriate actions so as to build powerful performance strategies for your brand.

Performance Process

Our performance advertising process allocates your budget dynamically throughout the digital campaigns. The main scope is to find efficiencies in the bidding process in order to translate it into more clicks, impressions, leads or conversions within your available budget.

More specifically, the process is divided by these steps:

Identify

Target audiences, Key Performance Indicators, Set target performance

Analyze

Analysis of qualitative & quantitative performance across data sets

Optimize

Ongoing optimization (creatives, bidding etc.) & budget reallocation across active campaigns & ad sets

Convert

Bring the highest value customers to your brand with the lowest possible cost